Available for new opportunities

Harry Ashby

Senior Social & Influencer Consultant

Influencer strategist with 8 years working on campaigns for brands like Meta, Uber, and Disney. I focus on building creator partnerships, managing authentic collaborations, and creating measurable results. Currently building Creataly while taking on freelance projects.

Harry Ashby

About

Senior Social & Influencer Consultant with 8 years of experience working on campaigns with brands like Meta, Uber, and Disney. I specialize in creator partnerships, influencer collaboration strategy, and campaign execution. Available for freelance consulting with agencies and brands. Currently building Creataly.

Experience

Senior Social & Influencer Consultant

Agencies & Brands

Oct 2020 – Present

Contract / Project-Based

  • Work on influencer and social strategy for brands like Meta, Uber, and Disney
  • Manage multi-market campaigns across UK, Australia, and US; oversee creator relationships and campaign performance
  • Support strategic planning and serve as partner for campaigns with brands and agencies
  • Build and scale influencer partnerships focused on authentic collaborations

Head of Global Strategy

Talent Management Agency

Mar 2023 – Sep 2023

Australia / Remote

  • Developed strategic frameworks for creator partnerships and campaign delivery
  • Oversaw campaign planning and creator strategy across key brand accounts
  • Collaborated with leadership on positioning and strategic partnerships
  • Built talent management strategy and worked as talent manager

Social Media & Influencer Manager

PURPLE

Jan 2018 – Oct 2020

London, UK

  • Managed social media and influencer campaigns for fashion and lifestyle brands
  • Built creator partnerships and executed performance-driven influencer content campaigns
  • Collaborated cross-functionally to deliver authentic brand storytelling through influencer-led social content

Founder & CEO

Creataly

Oct 2025 – Present

London, UK (Remote)

  • Worked on product strategy and go-to-market for operating system serving creator economy agencies
  • Collaborated on product development, user research, and strategic positioning with creator and agency partners
  • Shaped brand strategy, positioning, and market approach

Portfolio

Campaign collaboration with influencer

Campaign collaboration with influencer

Campaign content video - Creator collaboration

Video
Miami Cocktail Co x Goop collaboration

Miami Cocktail Co x Goop collaboration

Campaign content video - Brand collaboration

Video
The Body Shop Edelweiss campaign

The Body Shop Edelweiss campaign

Campaign content video - Product showcase

Video
Miami Cocktail Co beach lifestyle

Miami Cocktail Co beach lifestyle

Campaign content video - Lifestyle

Video
Breitling luxury watch campaign

Breitling luxury watch campaign

Motorcycle lifestyle behind-the-scenes

Motorcycle lifestyle behind-the-scenes

Tom Ford fragrance collaboration

Tom Ford fragrance collaboration

Campaign content video - Luxury lifestyle

Video
Beauty product campaign

Beauty product campaign

Glen 20 germ protection campaign

Glen 20 germ protection campaign

MZ Skin luxury skincare

MZ Skin luxury skincare

Glen 20 on the GO lifestyle shot

Glen 20 on the GO lifestyle shot

Luxury flat lay - MZ Skin, Estée Lauder, Prada

Luxury flat lay - MZ Skin, Estée Lauder, Prada

Campaign collaboration with influencer

Campaign collaboration with influencer

Campaign content video - Creator collaboration

Video
Miami Cocktail Co x Goop collaboration

Miami Cocktail Co x Goop collaboration

Campaign content video - Brand collaboration

Video
The Body Shop Edelweiss campaign

The Body Shop Edelweiss campaign

Campaign content video - Product showcase

Video
Miami Cocktail Co beach lifestyle

Miami Cocktail Co beach lifestyle

Campaign content video - Lifestyle

Video
Breitling luxury watch campaign

Breitling luxury watch campaign

Motorcycle lifestyle behind-the-scenes

Motorcycle lifestyle behind-the-scenes

Tom Ford fragrance collaboration

Tom Ford fragrance collaboration

Campaign content video - Luxury lifestyle

Video
Beauty product campaign

Beauty product campaign

Glen 20 germ protection campaign

Glen 20 germ protection campaign

MZ Skin luxury skincare

MZ Skin luxury skincare

Glen 20 on the GO lifestyle shot

Glen 20 on the GO lifestyle shot

Luxury flat lay - MZ Skin, Estée Lauder, Prada

Luxury flat lay - MZ Skin, Estée Lauder, Prada

Campaign collaboration with influencer

Campaign collaboration with influencer

Campaign content video - Creator collaboration

Video
Miami Cocktail Co x Goop collaboration

Miami Cocktail Co x Goop collaboration

Campaign content video - Brand collaboration

Video
The Body Shop Edelweiss campaign

The Body Shop Edelweiss campaign

Campaign content video - Product showcase

Video
Miami Cocktail Co beach lifestyle

Miami Cocktail Co beach lifestyle

Campaign content video - Lifestyle

Video
Breitling luxury watch campaign

Breitling luxury watch campaign

Motorcycle lifestyle behind-the-scenes

Motorcycle lifestyle behind-the-scenes

Tom Ford fragrance collaboration

Tom Ford fragrance collaboration

Campaign content video - Luxury lifestyle

Video
Beauty product campaign

Beauty product campaign

Glen 20 germ protection campaign

Glen 20 germ protection campaign

MZ Skin luxury skincare

MZ Skin luxury skincare

Glen 20 on the GO lifestyle shot

Glen 20 on the GO lifestyle shot

Luxury flat lay - MZ Skin, Estée Lauder, Prada

Luxury flat lay - MZ Skin, Estée Lauder, Prada

Skills & Expertise

Social & Influencer Strategy

Multi-Market Campaign Management

Account & Client Leadership

Creator Selection & Partnerships

Content Strategy & Optimization

Performance Measurement & Reporting

ROI Analysis & Attribution

Stakeholder Management

Brand Positioning & Messaging

Product Strategy & MVP Development

Cross-Functional Execution

Commercial Strategy

Go-to-Market Planning

Let's work together

I'm open to roles in strategy leadership, product management, and account management within the creator economy space. Whether you're building a brand's influencer program, scaling a creator platform, or leading a team through growth, I'd love to explore how I can add value.